Business Description
Once a nascent technology understood only by networking visionaries, software-defined networking (SDN) has moved beyond the hype and into real-world network deployments. In 2012 and most of 2013, networking suppliers were primarily focused on communicating their SDN strategies and showcasing initial solutions. Over the last six to 12 months, however, TBR has witnessed not only a maturation of these solutions, but also the implementation of customer deployments as proof that SDN may transform the networking industry similar to how virtualization transformed the server industry over the last decade. Unlike in 2013, when SDN deployments were found only in the data centers of large cloud providers such as Google and Amazon, customers in other verticals such as retail and manufacturing are now using the technology in their production networks.
However, TBR believes some significant challenges remain for SDN to proliferate within the broader enterprise market and drive meaningful supplier revenue — namely, the lack of a clear and easily understandable business case and lack of clarity as to which group within the IT organization is responsible for deciding which SDN architecture to implement.
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