21st century advice from a ‘dotcom dinosaur’

Co-founding lastminute.com in 1997, before cashing it in for a cool £577m, it’s no stretch to say that Martha Lane Fox could be the UK’s most recognised and most revered female entrepreneur. Currently a non-executive director of Marks and Spencer, Channel 4 and Twitter – Lane Fox has also co-founded karaoke chain Lucky voice and Antigone, a grant-making trust which supports UK charities. Awarded a CBE in 2013 for her services to enterprise, “Fast Lane Fox”, as she’s nicknamed by her friends, also became a crossbench peer in the UK House of Lords in March 2013. Now admitting she’s somewhat of a “dotcom dinosaur”, Lane Fox is passionate about ensuring that the next generation of UK start-ups can match the success of lastminute.com. With the UK facing increased economic uncertainty, the Baroness of Soho believes that a digital economy that works for everyone should be at the heart of the country’s strategy, but admits that some businesses aren’t doing enough in this regard. “The internet is the organising principle of our age, and we’re not really organised around it as a country.” Speaking onstage as part of Sage Summit UK, and looking back on her 20 years’ experience in the tech world, the veteran entrepreneur shares three quick tips on how UK start-ups can help bridge the productivity gap… For More Refrence: Explainer Video Cost