CRM Systems Manager
ID: #48766
Listed In : Job
Business Description
Hello, Oversee day to day running of CRM system, ensuring a high level of service to internal/external clients Provide high level support on the communication, implementation, delivery, monitoring and review of Shoosmiths and Access Legal data policies and strategies, ensuring that data held supports these. Reinforce the importance of data quality at all levels across the business, acting as an ambassador to embed a data quality culture and understanding their responsibilities towards it. Advise and support BD on marketing campaigns and projects from an advisory, best practice, process and systems perspective, i.e. segmentation of data, targeting, follow-ups and ROI. Manage the firm’s mailings, ensuring lists are up to date and compliant with DPA and GDPR (May 2018). Ensuring legal advisors review lists before mailings are sent out and ensuring all bounce backs are dealt with. Work with Learning and Development team to ensure that induction training on InterAction for new joiners (including for BD team) is as engaging and effective as possible, measure effectiveness and take-up regularly and introduce improvements. Manage provision of “CRM Helpdesk” support to deal with user queries, including the maintenance and updating of helpsheets etc. To understand and implement Data Protection Act laws for B2B and B2C and how those laws fit with the management of data, communicating this across the firm and working with our Data Protection lawyers internally where appropriate. For more details: Electronic Product Video